A Coaching Culture is the opposite of the battle for best opinions. A Coaching Culture is the collective set of group beliefs, values, and behaviours, that when supported by the right environmental conditions and leadership practices, cultivates mindful curiosity and supportive team member development. This cultivation of mindful curiosity and supportive team member development allows for new shared understandings of the world to emerge. Such new shared understandings of the world are essential for innovation in today's increasingly complex and evolving marketplace. In the words of Albert Einstein "We cannot solve our problems with the same thinking we used when we created them”.